I'm with Finn's mom - Really good customer service does it for me. Example: Von Maur (a Midwest department store) - I shop there over and over, even though their prices are not the lowest, because their customer service is impeccable. I also like Trader Joe's for produce because the quality is so much better than the supermarket, and the prices are too. Plus, it's just a fun environment to shop in with the staff wearing Hawaiian shirts and ringing the bell.
I'd probably misplace a coupon I received as the result of a "refer a friend" program in my too-cluttered house.But if you have a second to send me a "thank you for the referral" postcard, I'd be really happy that someone had taken time to acknowledge that.
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