We were in NYC not too long ago, and there was this store named "DASH" with a HUGE line of women outside. I asked my much more media savvy friend about it - she said, "That's Kim Kardashian's store and she's supposed to make an appearance today'... so? What exactly has this person DONE? The response was, "A reality show". Oh.

I'm with you, Lizbud, why should we care?

Then again, I also asked - "What is a Snookie"? Same answer, different show, don't care.