Each coupon is for dog OR cat, canned or dry. I will be using some but have surplus so want to share. I have encountered BB Reps several times at 2 different PetSmart stores and neither Rep had any coupons to offer when I inquired. Maybe they noticed my cart with BB food and figured I'm a loyal customer alread, and the reps want to give incentive only for someone new to try their product . . . Blue Buffalo is quite expensive food.