Nothing wrong with wanting a little color this time of year. I use L'Oreal Sublime Bronze cream (in the tube). They have two different shades and many different formulas - gel, cream and towlettes, but I find the cream to be the easiest to apply and the most economical. It's tinted so you can actually see what you're doing and it goes on smoothly. The "tan" develops slowly into a beautiful golden color that lasts longer than the others I've tried.
For something more subtle, go with L'Oreal's new Sublime Glow, which is a much more subtle "tan" that develops slowly. Jergens, Valesline Intensive Care and some drugstore brands also have come out with these "glow" products. Their "tan" is much more subtle than the stuff that's labeled "self tanner." HTH
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