Well it seems like a decent food although in my opinion it's rather high priced for a food with grain as a second ingredient, and it has four grains (flax and barley, oatmeal and sorghum). If I were going to pay that much ($39 for 17 pounds), I'd want a food closer to raw.

I just started mine on Innova EVO and I pay $44 for 28.6 pounds.

http://www.naturapet.com/display.php...D%271246%27%5D


edit: Also some amount of animal fat in the diet is natural and has nutritional value (in my opinion).