I work at Nestle' and we carry a lot of pet food products and there is this guy I work with and he told me this story about......... There was a guy who used to work here and they were talking somehow about beef jerky, and he told the guy that we carry a beef jerky here that was real good and he would go to recoup (where damaged boxes are repacked) and get him a piece, I think he said it was CHEW EEZ (a dog treat)... anyway he gave the guy a piece and he said as the day went by that he had the piece hanging out of his mouth and it was getting shorter and shorter as the day went by. LOL I guess CHEW EEZ must taste pretty good for that guy to work on one all day LOL ... .... i don't think i'm gonna try one though!!!