I think there's a place for positive reinforcement, luring, and properly used training collars. When Jasper sees the box of treats he knows it's time to learn a new fun trick. When he sees his collar, he goes wild with joy because it's time to go outside! It's funny, when we go to the dog park, if I get up and walk around, he comes up next to me in a perfect heel and asks to work.

When I worked as a vet tech I did see the occasional trachea injury from incorrectly used choke collars. It was horrific, and it has stuck in my mind. I'm happy to know the Sit Means Sit collar could never do something like that to my baby boy.